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KBB Lash University
Introduction
Welcome to KBB Lash University (2:16)
Overview of the course content
Disclaimer
Lesson 1: How to have a Business Mentality
What is a business mentality
Think Long-Term
Know Your Numbers
Separating Emotions from Decisions
Keep Learning
Operate like a CEO not and Employee
Build Relationships Not Just Transctions
Consistency over Perfection
Measure, Adjust, Repeat
Weekly Business Mentality Checklist
Section summary
Lesson 2: Lash Extension Theory
Anatomy of the eye
Anatomy of an Eyelash (Hair Structure)
Eyelid Anatomy for Lash Extensions
Quiz 1
Section summary
Lesson 3: Conditions that can Affect Natural Eyelashes
Eyelash Infections
Common Allergic Reactions to Lash Extensions
What Causes Lash Adhesive Allergy
Quiz 2
Section summary
Lesson 4: Safety & Sanitation
Sanitation
Barbicide
General Precautions
Quiz 3
Section summary
Lesson 5: Eyelash Growth Cycle
Lash Growth Cycle
Lash Shedding
Quiz 4
Section summary
Lesson 6: Lash extension fibers
Different Types of Eyelash Extensions
What Are Cashmere Lashes?
What Are Velvet Lashes?
Quiz 5
Section summary
Lesson 7: Lash Curls & Diameters
Lash Curls
Lash Diameters (Thickness)
Quiz 6
Section summary
Lesson 8: Lash Density
What is lash density?
What Affects Lash Density
Quiz 7
Section summary
Lesson 9: Everything Lash Adhesives
Adhesive Properties
How they work
Tips
Quiz 8
Section summary
Product Recommendations
Brands
Beginner Product Essentials
Lesson 10: Client Consent Forms
How to Make a Consent Form
Quiz 9
Lesson 11: Lash Mapping
Type of Lash Maps
How to Determine your Clients Face Shape
5 Quick Steps to Determine the Shape of your Clients Eyes
Eye Shapes
Lid Types
Eye Sets
Eye Planes
Let’s Start Mapping
How to Determine the Best Curl & Diameter
Key Notes
Quiz 10
Section summary
Lesson 12: Let’s Practice Lashing
How to Grab the Extensions (0:31)
Fanning Techniques (1:13)
Lash Placement (1:46)
Lesson 13: Let's Start Lashing
Studio & Environment Prep
Product & Tool Prep
Client Prep
Lash Application (13:21)
Troubleshooting
Quiz 11
Section summary
Lesson 14: Fill ins
How to do a fill
Pop Off Method
Banana Peel Method
Summary
Lesson 15: Lash Removal
How to do a Lash Removal
Section summary
Branding Your Business
Creating Your Brand Identity
Choosing a Business Name
Branding Your Business
Understanding Color Theory for Branding
Choosing Your Fonts
Creating a Professional Logo
Section summary
Lesson 16: Marketing Strategies
Effective marketing techniques for attracting clients
Optimize Your Social Media Profiles
Use Client Reviews as Social Proof
Networking
Section summary
Lesson 17: Content Creation
Creating engaging content for social media
Learning your audience
Boosting Engagement
Content Rundown
Photography tips for showcasing your work
Lighting
Best Angles & Backgrounds
Editing Content
Section summary
Outro
Professionalism, Pace & Client Care
Congratulations for Finishing the Course (2:52)
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Different Types of Eyelash Extensions
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